FOR IMMEDIATE RELEASE
Contact:
Nina Price, M.B.A., L.Ac.
Phone: 415/279-4094
nina@ninaprice.com
www.ninaprice.com
5 STRATEGIES FOR STAYING EMPLOYED IN TODAY'S ECONOMY:
A NEW BOOK WHICH OFFERS HOPE AND INSIGHTS FOR PROFESSIONALS OVER 40
PALO ALTO, CA — October 6, 2009 — Nina Price, business and wellness coach, today announced her new book 5 STRATEGIES FOR STAYING EMPLOYED IN TODAY'S ECONOMY. The 5 Strategies offer hope and practical insights for people over 40 who are "between jobs, underemployed, or hanging on to their jobs by their fingernails."
The 5 Strategies focus on what's happening to people over 40 in today's workplace. It's not just the huge U.S. job loss that's making life a challenge for workers in this age group. Ageism in layoffs and hiring decisions is also creating significant problems for older workers as they struggle to stay employed. Getting rehired today is in part about defying stereotypes and understanding how to do so; which is addressed by the third strategy.
5 Strategies tells the stories of today's baby boomer professionals and focuses on their needs from a holistic view. Not only are their careers unstable, their bodies are falling apart due to physiological aging and many years of high stress. At the same time the people who depend on them expect them to function as effectively as they did in earlier years. The expectation is that professionals over 40 will help their children through college, help their aging parents, and continue to meet their other family and financial responsibilities -- even though their bodies may not have bought into these expectations, and their earning power may have been compromised.
"I wrote 5 Strategies in response to the struggles my clients are having as they deal with high stress lives and careers after 40; and more recently the sobering realities of unemployment," Price said. "I see lots of very talented professionals who are having a difficult time getting rehired after layoffs, suffering in unsatisfying jobs, or living in fear of the next layoff. It's taking a toll on their health and wellbeing. I felt that their stories needed to be told." So Price is telling their stories throughout the 5 Strategies. "Readers tell me that what they like best are the stories because they're about what's really happening in today's workplace: the real issues and the workforce crises that corporate leaders are ignoring."
Nina Price is a licensed acupuncturist, speaker, teacher, radio personality, business and wellness coach, who practices in Palo Alto, California. She is a former Silicon Valley high tech marketing exec who helps people "push the reset button" on their health, their careers, and the rest of their lives, so that they can prevent burnout and have the professional life they want, no matter what happens. For more information visit www.ninaprice.com.
To learn more about the 5 Strategies For Staying Employed in Today's Economy and download a free audio chapter visit www.fivestrategies.com. To contact Nina Price email her at nina@ninaprice.com or phone 415/279-4094.
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